Indian Boycott Threat Drives Maldives into Panic Discount Mode

Over 40% decline in bookings. Thousands of cancellations after the controversy

Controversial comments made by three Maldivian officials mocking Indian Prime Minister Narendra Modi have led to calls from some Indian celebrities and groups to boycott Maldives tourism. With India providing 11% of visitors to the island nation in 2023, a drop in this market could impact the tourism-dependent economy.

The remarks, deemed unacceptable by the Maldives government who suspended the officials, came just as President Mohamed Muizzu embarked on a state visit to China to boost economic ties. While the government was quick to distance itself from the officials’ statements in order to preserve relationships, some feel damage has already been done.

As a result of the boycott calls, resorts, hotels and tour operators in Maldives are reportedly offering substantial discounts to attract visitors and offset potential loss of business. For travelers interested in the natural beauty of the 1,200 islands that make up Maldives, the lowered prices provide an opportunity to experience the destination while supporting the tourism industry and local population.